A New, Classic Twist for Your Favorite Characters

The Wizard of Oz Lahr Garland Bolger Haley 1939

What is completely new and yet totally familiar? The new commemorative The Wizard of Oz 75th Anniversary Doll Collection by the renowned Madame Alexander Doll Company. They have recreated your favorite characters with an updated, sure-to-become-classic look. Read the full press release from The Alexander Doll Company below! NEW Commemorative The Wizard … Read more

The Yellow Brick Road Meets the Golden Arches

Wizard of OZ movie poster

The Wizard of Oz had arrived at a McDonald’s near you! Beginning on September 20, 2013, in conjunction with the release of The Wizard of Oz in IMAX 3D, your favorite characters from the film made their debut in McDonald’s Happy Meals! The characters also landed on the McDonald’s Happy Meals website, … Read more

The Wizard of Oz 3D Premiere Kicks off the Film’s 75th Anniversary

The Wizard of Oz 3D Premiere Kicks off the Film’s 75th Anniversary

On Sunday, September 15, 2013, The Wizard of Oz premiered for the first time ever in IMAX 3D at the TCL Chinese Theatre in Hollywood. It was a star-studded event as celebrities came to celebrate this iconic film’s 75th Anniversary. Special highlights included the appearance of Ruth Duccini, one of the two … Read more

The Wizard of Oz Promotion Machine: MGM’s Media Promotion Tornado

The Wizard of Oz Promotion Machine: MGM’s Media Promotion Tornado

Months before The Wizard of Oz was to be released in Los Angeles, MGM began a massive promotional campaign. Having spent over $3 million creating the film, MGM instituted a well-timed, comprehensive publicity plan to assure its success. In a pre-television era, where newspapers and magazines were the major advertising and promotional … Read more

Auntie Em! Auntie Em!

Auntie Em! Auntie Em!

Who doesn’t love Aunt Em? The scrappy Gale family matriarch ruled loved ones and farmhands alike with the same firm but loving authority. For any fan of The Wizard of Oz, it’s easy to remember her in the barnyard, admonishing Hunk, Zeke and Hickory to stop goofing and get back to work, … Read more

WHO was going to play Dorothy?

WHO was going to play Dorothy

It’s the same with all classic films. After seeing them a time or two, it becomes hard to imagine any other actors portraying your favorite characters. This is certainly true of The Wizard of Oz. Can anyone really picture anyone else playing Dorothy, The Wizard, Tin Man, The Cowardly Lion, or Scarecrow? … Read more

A Rubber Face for Rubber Legs

A Rubber Face for Rubber Legs

Everyone knows the faces of their favorite characters from The Wizard of Oz. Change one freckle, one mustache, or wrinkle and it would be immediately noticeable to true fans of this legendary movie. Interestingly, these faces we know so well often took on several incarnations in pre-production makeup testing before the familiar … Read more

As If the Wizard of Oz Characters Weren’t Adorable Enough!

As if the Wizard of Oz characters weren’t Adorable enough

If you have young children, it’s a safe bet your family has watched The Wizard of Oz a time or two. Truth is, it would likely be difficult to find a family that doesn’t regularly watch the film together. Who can resist the story, music, and characters that have become American movie … Read more

Dorothy’s Dress is for Sale

Dorothy’s Dress is for Sale

Ok, so it’s probably a safe bet to say that every woman in America dressed as Dorothy from The Wizard of Oz at least once for Halloween. All the characters from this beloved movie are favorites of trick or treaters everywhere, and what little girl doesn’t love the timeless Dorothy? Well, it’s … Read more

Ray Bolger Had a Brain, as Well as a Brilliant Career

Ray Bolger had a brain, as well as a brilliant career

Raymond Wallace “Ray” Bolger was an American entertainer of stage and screen who, like virtually every other member of the cast of The Wizard of Oz, is best known for his work in that film. In Ray’s case, for his portrayal of the Scarecrow and Kansas farmworker Hunk. Ray, like Jack Haley, … Read more

King of the Jungle, and of His Craft as an Actor

King of the jungle, and of his craft as an actor

Bert Lahr was born Irving Lahrheim on August 13, 1895, in New York City. A hugely successful performer in burlesque, vaudeville, and on Broadway, he is best remembered today for his roles as the Cowardly Lion and Kansas farmworker Zeke in The Wizard of Oz. Like other star-struck youth of his generation, … Read more